What goes in the plan
Each post has a day, a time if you want one, the networks, a format and the idea: the columns our content calendar guide suggests. The guide shows how to fill a month in one afternoon.
Open the files
- The calendar file (.ics): on a computer, Google Calendar imports it from Settings, then Import & export. Outlook and Apple Calendar open it directly. A post with a time comes in at that time on your calendar's clock, and one without a time comes in as an all-day event. Neither marks you as busy.
- The spreadsheet (.csv): in Google Sheets, choose File, then Import, and upload it. Excel opens it directly. Its columns are Date, Day, Time, Networks, Format and Post idea.
- An idea that starts with =, +, - or @ gets an apostrophe in front in the spreadsheet, so a spreadsheet never runs it as a formula.
Plan, then schedule
- Find days worth posting about in social media holidays 2027, and when your followers are likely online with best time to post.
- In Unisenda, you write each post once, fit it to each network and schedule it for the day and time you choose. The calendar shows what's coming, week by week.
Questions people ask
Is my plan saved?
No. It stays in this browser tab only, and nothing is sent to Unisenda. Download the calendar file or the spreadsheet before you close the page; if you try to leave first, your browser asks.
Can I plan more than one month?
Yes. Move to another month with the arrows, or type any day. The downloads hold every post you add.
Does it write the posts for me?
No. It's a planner: the ideas are yours. For days worth posting about, see the social media holidays 2027 list.
Excel puts everything in one column. What now?
Some versions of Excel expect a different separator. In Excel, choose Data, then From Text/CSV, and pick the file: the import finds the columns.
Sources
How each app opens the files, checked on 1 November 2026. Apps change their menus, so check the source if a step differs.
More free tools
Caption length checker
Paste a caption and see whether it fits Instagram, TikTok, YouTube, LinkedIn, X, Threads, Pinterest, Facebook and Bluesky, counted the way each network counts.
Social media size checker
Check a photo or video against each network's size, length and file limits, right in your browser. Nothing is uploaded.
Social media image resizer
Turn one photo into the sizes the networks recommend: a feed photo, a Story, a Pin, YouTube thumbnails and a link image. Crop or fit it, right in your browser. Nothing is uploaded.
Social media post preview
See a caption and photo the way each feed shows them on Instagram, Facebook, LinkedIn, X, Threads, Pinterest and Bluesky, with any text over a limit marked.
Best time to post
The best days and times to post on Instagram, TikTok and LinkedIn from the latest studies, shown on your own clock when your audience lives elsewhere.
Instagram carousel splitter
Cut one wide picture into 4:5 slides that swipe as one image in an Instagram carousel, right in your browser. Nothing is uploaded.
Social media holidays 2027
The days worth posting about in 2027, from international days to holidays and shopping days, each with its source. Add the ones you choose to your calendar.
Safe zone checker
See which edges of a vertical video buttons and captions may cover on Reels, Stories and YouTube Shorts, on your own frame. Nothing is uploaded.
Video script timer
Paste a script to see how long it takes to read aloud at your pace, and whether the video fits Instagram Reels, TikTok, YouTube Shorts and Facebook Reels.
Hashtag counter
Count the hashtags in a caption against each network's limit, Instagram's 5 included, and spot repeats before you post. Nothing is uploaded.
LinkedIn text formatter
Style a few words of a LinkedIn post in bold or italic, add bullet or numbered lists, see the post and copy it. Nothing is uploaded.
Username checker
Check a username against Instagram's and TikTok's rules for length and characters, then open each profile to see whether the name is taken.
YouTube title checker
Count a video title against YouTube's character limit and see roughly where it gets cut off in search, on the home page and on a phone.
Instagram grid maker
Cut one picture into 3, 6 or 9 posts that line up on your Instagram profile grid, listed in the order to publish them. Nothing is uploaded.